Blog

Did you know millennials account for 1/4 of the U.S. population? Did you also know that as of 2018, millennial buying power is at $600 billion annually? By 2020 millennials are expected to ha … read more

We live in a world where restaurants put water out for dogs on the regular and even big-box retailers such as Nordstrom and Macy’s allow pets on their premises. Now-a-days it seems that nearly eve … read more

Summer is notoriously known for less foot traffic and more cancelled appointments in the optical industry. Though, this is no surprise — after all, who doesn’t want to be at the beach getting thei … read more

In this series, we want to provide our readers with tips and strategies big name retailers use so that they may utilize these tactics in their own optical retail stores. By now we know that humans … read more

Be honest — when was the last time you wiped down your shelves? If you run an optical retail store, it’s likely one of your biggest investments as well as your bread and butter, which means you ne … read more